The #1 software & appfor beauty, wellness, and fitness

Attract new clients and increase revenue with all-in-one software. Built for every business, from independent providers to multi-location businesses. Switching is simple.

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Built for everyone, from solopreneurs to enterprise.

300K

professionals trusting us

162M+

appointments made in 2026

17 years

in business

99.9%

uptime

FAQ

Yes! Vagaro Pro is a comprehensive salon and spa management software that offers a seamless client booking experience and manages client bookings and employee calendars, payroll, rent collection, inventory tracking, email marketing and more. Its flexibility makes it ideal for a range of business types, from solo professionals to whole teams and multi-location salons and spas. 

Vagaro Pro costs: $23.99/mo. to start, with an additional $10 per calendar up to 7 calendars. The cost for 7 or more calendars is $83.99/mo. 

These prices cover an array of necessary features to run and grow a salon, spa, wellness or fitness business. Vagaro does not lock you into contracts and gives you the option to choose from many premium features to add as you see fit, so you only pay for what you need.

Yes! Vagaro Pro’s online booking provides clients a seamless online booking experience wherever and however they like to book. These include through the client-facing Vagaro App, Vagaro Marketplace, and integrations on Instagram, Facebook, Yelp, Google, Apple Maps and elsewhere.

Vagaro Pro’s base pricing covers an array of essential software features for running and growing salon, spa, wellness or fitness business:

  • Free transfer of all your data from any software
  • Customizable calendar with waitlist & resource management
  • Free listing with unlimited daily deals and bookings on the Vagaro Marketplace
  • Automated notifications & appointment reminders
  • Online booking on Vagaro, Instagram, Facebook & Apple Maps
  • Business & employee booking widget
  • Advanced reporting to run your business
  • Create & manage customer loyalty programs
  • 1,000 free email marketing messages to send each month
  • Create, send, & manage invoices
  • Sell memberships, packages, & gift certificates
  • 24/7 Live phone, email & chat support with free training

Premium features, like payment processing and text marketing, can be added as you see fit.

When comparing Vagaro and Square, it's worth knowing that Square was built as a general-purpose tool. The features that matter most to a salon, spa, or fitness business tend to sit behind paid upgrades, so what looks affordable upfront can get expensive quickly. Vagaro, on the other hand, was designed specifically for appointment-based businesses, which means scheduling, automated reminders, marketing, reporting, and day-to-day operations all come included in the base plan. That means no assembling a pricier tier just to get what you actually need.

Yes, and it works on a few different levels. The Vagaro Marketplace puts your business in front of millions of people who are actively looking to book, with no booking fees eating into your revenue. You can stay bookable around the clock, showcase your work, and let your reviews do the selling. If you want to move up the list, the Get Featured option bumps you to the top of local searches, and Daily Deals are a proven way to bring in new faces and keep your calendar from going cold.

On top of that, Vagaro's MySite builder gives you a branded website that's designed to convert. MySite handles SEO, displays your portfolio, and lets clients book directly, so your online presence is actually working for you instead of just sitting there.

Yes! The Vagaro Pro app lets you manage appointments, pull up client info, view your entire team's calendars, track where bookings are coming from, set up repeat appointments, handle waitlists, and send reminders and confirmations, all from your phone. Whether you're on the floor, between clients, or nowhere near your front desk, you have everything you need to keep the business running smoothly without being tied to a computer.

Yes, and it's one of the stronger parts of the platform. Vagaro lets you build memberships that run on automatic billing. You can combine any mix of services, classes, or products, layer in discounts and perks, and let the payment take care of itself. Packages work similarly, giving you a flexible way to bundle your offerings in a way that encourages clients to commit and come back.

Both can be easily promoted directly through your website, booking page, and email or text marketing campaigns. And if you're running more than one location, clients can redeem their memberships across all of them.

Absolutely! The platform was built to scale with you, which means it works just as well for a solo professional or a two-chair suite as it does for a larger operation. Pricing is structured around your actual business size, so you're not paying for capacity you don't need, and the core features that make a real difference day-to-day are accessible from the start. If your business grows and you need more, the more advanced tools are there when you're ready for them.

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