Vagaro vs. Boulevard
Boulevard advertises itself as “luxury” salon software, but Vagaro is an entire business operating system that costs less to start, less to scale, and never locks you into a contract. From a built-in marketplace and consumer app that actively drive new clients your way, to enterprise-grade tools like branded apps, SOAP notes, classes, and multi-location reporting, Vagaro delivers more, without the expensive price tiers. Whatever direction your business grows, Vagaro grows with it. That’s luxury.
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Vagaro vs. Boulevard FAQ
Boulevard is specialized software designed primarily for high-end salons and spas. Vagaro is a full business operating system built for a much wider range of businesses, including salons, spas, fitness studios, wellness practitioners, and multi-location operations, with more features included at every price point.
Yes. Vagaro offers a lower entry cost, more features included at base tiers, and no mandatory contracts. Boulevard's pricing is structured around premium salons with high revenue per appointment, which can make it cost-prohibitive for independent operators, small teams, and growing businesses.
Vagaro includes several tools Boulevard doesn't provide at any tier, including a website builder, branded mobile apps, group class booking, BNPL (buy now, pay later), SOAP notes, AI marketing content tools, and Xero accounting integration.
Vagaro functions as both software and a growth channel. It includes a built-in marketplace, daily deals and promotions, a consumer-facing app, referral tools, loyalty programs, and integrations with Google, Apple, and Alexa, all designed to help new clients find and book your business without a separate ad budget.
Vagaro is the stronger choice. It was built to support a wide range of service businesses, including fitness studios, yoga and Pilates instructors, personal trainers, and wellness practitioners. Boulevard is focused on the salon and spa vertical and lacks the class management and wellness-specific tools Vagaro provides.
Vagaro is designed to scale with your business without forcing costly plan upgrades or enterprise jumps. As you add services, staff, locations, or new business lines, Vagaro's breadth means the platform grows with you, rather than becoming a ceiling on your growth.